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Trend Media City Supports Intelligent Community Forum (ICF) Discusses First Institute for the Study of the Intelligent Community in Africa

Lagos, 9 January 2013 – The Udemba Group Ltd (“TUG”), a leading Nigerian group involved in Engineering,
Construction, Media and Entertainment, is proudly announcing that Trend Media City Limited ("TMCL") has
become a supporting organization of the New York think tank, the Intelligent Community Forum ("ICF"). The
Udemba Group will be part of the ICF and its Foundation’s effort to support research and programs related to
the study and promotion of prosperous, inclusive and sustainable communities and their development in the
21st Century. Since 1999, ICF has attempted to understand the complex relationship between technology and
cities and how a more holistic community can be developed for the future. Its annual Awards program has
achieved global recognition as the standard for recognizing what it calls “the renaissance of communities and
cities worldwide.”

In an effort to effectively contribute to reaching ICF aims and objectives, TMCL is also separately exploring with ICF the possibilities to establish the first Intelligent Community Forum Institute in Africa. At present, ICF has an Institute in the United States and has plans to open Institutes in Canada, The Netherlands and Finland.
TMCL is focused on the development of intelligent smart cities in Africa which will become creative hubs and
leading centers for innovation, and serve as home to some of the world's best talents and entrepreneurs. The
mission of the Trend Media Cities is to create infrastructure and facilities in Africa which set new global
standards in design, construction, energy efficiency and eco friendliness, through collaboration and mutually
beneficial partnerships with the world's leading institutions and corporations.

Trend Media City is about SPACE.

A space to think, to innovate and to empower. Talent thrives only in conducive spaces that reflect their own creativity and drive. Trend Media City Phase One will provide that space in the city of Lagos. It is a working hub, home and notable center for today's creative economy. It will become an economic development center, a technology cluster, a media hub, an entertainment center, a film park, a city of international conventions and important celebrity events, attracting and retaining some of world's best talents and entrepreneurs into a
safe and secure space in Africa with highest quality lifestyle.

Trend Media City is about PEOPLE.

The people who innovate and create economic prosperity and unimaginable wealth for mankind. It takes the mind to innovate, develop ideas, build change, create economic prosperity and advance a society. The inflow of educated, talented and ambitious people into one space will dispel myths which block progress and finally
force a shift of emphasis away from the exploitation of natural resources as a source of economic prosperity into an innovative and creative economy.

Trend Media City is aiming at providing a tool for the new wave of ECONOMIC EMPOWERMENT. It will attract, discover, hone, educate and motivate talents who develop new knowledge, new ways, new ideas and new wealth and empowerment. It will lure and retain intellectual capital leveraging on local talents to create products and build successful businesses in Africa in the arts, literature, culture, media, entertainment, science, technology, tourism and lifestyle sectors.

“Trend Media City's key mission to develop creative hubs and centers of innovation and learning in African
cities is clearly in tandem with the stated aims and objectives of ICF. Therefore we find a meeting of minds
between ICF and TMCL for our modest project in Africa. We are therefore only too excited to become involved
as an international Patron of the Forum and look forward to playing an active role in promoting the Forum and
its activities," noted Mr. Uzo Udemba, Chairman and Chief Executive Officer of TUG, the parent company of
Trend Media City Limited.

"Becoming a member of the Forum is only a starting point for us. We will continue to explore ways to extend
and deepen our support for the Forum activities especially in Africa and make its impact felt on the largest
possible number of communities across the continent.”
“I am pleased to learn about TUG and its ambitions,” said ICF Co-Founder Louis Zacharilla. “ICF is keen to
support Africa’s communities to prepare for an exciting time ahead, and we are hopeful that Lagos and Trend
Media City become a beacon and a model for communities in Nigeria and the region who wish to learn what
other world-class cities and villages are doing worldwide to prosper and to anchor their traditional cultures in
the 21st Century”, Mr. Zacharilla, who is the co-author of a new book, Seizing Our Destiny, added.

About the Intelligent Community Forum

The Intelligent Community Forum is a New York-based think tank that studies the economic and social
development of the 21st Century community. Whether in industrialized or developing nations, communities
are challenged to create prosperity, stability and cultural meaning in a world where jobs, investment and
knowledge increasingly depend on advances in communications. For the 21st Century community, connectivity
is a double-edge sword: threatening established ways of life on the one hand, and offering powerful new tools
to build prosperous, inclusive and sustainable economies on the other.

ICF seeks to share the best practices of the world's Intelligent Communities in adapting to the demands of the
Broadband Economy, in order to help communities everywhere find sustainable renewal and growth. ICF
conducts research, creates conference content, offers educational and advisory services, establishes Institutes
and presents annual awards, all in an effort to:

  • Identify and explain the emergence of the broadband economy and its impact at the local level,

  • Research and share best practices by communities in adapting to the changing economic environment and positioning their citizens and businesses to prosper,

  • Celebrate the achievements of communities that have overcome challenges to claim a place in the economy of the 21st century.


Intelligent Community Forum Contacts
Paul Brent
Senior Communications Strategist
Phone: +1 613-256-3939
Email: paul@market2world.com

Matthew Owen
Communications Director
ICF
Phone: +1 646-291-6166 (x105)
Email: Mown@intelligentcommunity.org

Louis Zacharilla,
Co-Founder Intelligent Community Forum
Phone: +1 212-249-0624
Email: lzacharilla@intelligentcommunity.org
Web-site: www.intelligentcommunity.org

About The Udemba Group Ltd (TUG)


The Udemba Group Ltd (TUG), the owner of Schwartz Kristoffel Engineering Services Limited, TrendCorp Africa
Limited and Trend Media City Ltd (TMC), is a leading Nigerian group involved in Engineering, Construction,
Media and Entertainment.

Schwartz Kristoffel is a main Nigerian EPC contractor leveraging local knowledge with technical partnerships
with some of the world's best Engineering companies.

TrendCorp Africa Limited is a leading Pay-TV provider, operating a Direct-To-Home multi-channel satellite
service available in all Sub Sahara African countries and a terrestrial service delivered to 12 cities across
Nigeria, making it the largest MMDS cable TV operator in Nigeria.

Trend Media City Limited, the project developer arm of the group, seeks to build a city of the future in Africa,
within a spectacular “eco- friendly city” and become a model for the rest of the world to follow. The city will
provide the best leisure activities for visitors from all over the world, in addition to a business park and a film
city, which will produce the best of motion pictures and TV programs to the highest global standards for
distribution all around the world.

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